About Us


About REALM Group Australia

REALM Group Australia is the oldest and most trusted Online Agricultural Marketing Group in Australia founded on the principles of honesty, integrity and discipline in servicing the needs of our agricultural and farming community, whilst bringing and utilising state of the art digital processes to benefit the agricultural industry and our farmers.

The Founder and Managing Director of REALM Group Australia, Robbie McKenzie from Gippsland/Cobram Victoria, a former dairy/beef farmer himself, knew there was a better way for farmers to buy and sell their livestock, hay, grain and farm equipment more efficiently. Upon inception of the business Robbie started with livestock for many reasons and then grew that into equipment and property sales all online. It took time for a young guy to convince a 60-year-old farmer to sell his cattle or sheep online but once they got the hang of it, away it went, but it didn't happen overnight. The key was great customer service and education. Some of those early clients or their families are still with us today!

Robbie was one of the first sheep and cattle Assessors in Australia working with 'C.A.L.M - Computer Aided Livestock Marketing' and that company is today, Auctions Plus, which is Australia's largest On Line Agricultural Auction Company. Robbie was also the first to run multi vendor machinery auctions on this platform. This was a new concept for the agricultural industry and now it has been adapted by all. In the realisation of REALM Group Australia, Robbie has for over three decades built a great team of people around him all of whom are current farmers or retired farmers, young and old, with untold experience across Australia/New Zealand and the USA.

As a part of this journey, Robbie has been instrumental in formulating strategic alliances and partnerships with the best in the business to offer both traditional and online marketing systems second to none to the end user.

Facts About Us

Robbie currently lives between Warragul Victoria and Toowoomba Queensland and has a beef operation in Northern NSW and a beef cattle and Quarter Horse operation in Texas, USA. Robbie now works predominately on the development of the business but still makes the time to visit clients all over Australia and is still involved in Sales. Robbie still likes getting his hands dirty and will jump in on whatever is taking place on the day.

REALM Group Australia www.realmgroup.com.au is the most structured and efficient way to buy/sell and auction anything to do with the agriculture sector. An Australian owned family business which was established over 3+ decades ago.

As an integral part of this, REALM Group Australia facilitates and manages regular real-time online Auctions of machinery, equipment, livestock and real estate throughout Australia. In addition to this REALM Group Australia provide a For Sale/online Market Place Platform and an Auction listing display. These market items can be interfaced with both video and audio streaming systems within REALM Group Australia and coupled with our unique invoicing system, which runs through our Trust Account, ensures security and peace of mind for our agricultural industry and its participants.

REALM Group Australia - originally est. 1992. The most trusted and efficient online Ag Marketing System in Australia. Built by Farmers for Farmers! Education is the KEY. True Pioneers - we were the first and we are still growing. Proud Supporters of the Royal Flying Doctor Service (RFDS) & Ronald McDonald House Charities (RMHC)

Our unique designed and developed system with the end user in mind together with our experienced Farmer Support Team delivers exceptional customer service which maximises every opportunity to sell their products. Over the past few decades, the way farmers do business has changed dramatically. Our platforms continuously evolve to maintain our position as a major player in the online agricultural marketplace. We market to approximately 80,000+ members plus approximately 20,000 social media followers and with new members joining most days, our database continues to grow. Exposure for sellers is a major drawcard with 8,000 - 10,000 visitors to our websites most days! Between our subsidiary companies and our social media network and our partners we have approximately 100,000 followers which grows daily. We also can market your products through our great partnerships, and this creates enormous exposure to the right audience.

We are always on hand to help and are ready to answer your questions. Farmers like to have a chat and want to talk to a human being which is why we have representation throughout all states and territories in Australia and New Zealand.

We are fully Licensed Real Estate Agents - Auctioneers - Livestock Agents and we have a Finance division to cover all facets of the services we provide.

REALM Group Australia's customer service is second to none and we continue to deliver this daily as it is our number one focus and we make sure we go the extra mile for the client.

After multiple years of trial and error in Australia, New Zealand and the USA, REALM Group Australia was formed. Robbie is a true Pioneer / Entrepreneur and a visionary, and he is always working on what is coming next. Exciting times ahead for us all!

REALM Group Australia have added additional services over the years which were requested by our clients. We are happy to keep growing with the enormous support of our very loyal farmers throughout Australia, New Zealand and the USA.

The REALM Group Australia's model has evolved since its formation and is where it is today through enhancement of our live system which has the latest technology to allow us to strengthen and grow with new technology as it emerges.

Pay In Time - Finance www.payintime.com.au Ask one of our team about finance - they will be only too happy to help! We now have access to a debt funding facility of over $100M. We can assist with funding from a few thousand dollars to millions - ONE CALL DOES IT ALL. If you need short term, long term, or a line of credit for your livestock, grain, equipment and/or property purchase give one of us a call.

Australian Livestock Exchange - We are Licensed Livestock Agents and have a unique system coming soon. Give us a call to chat about your livestock needs, whether it be buying or selling. We are about to release a new livestock selling experience - more on that soon.

Ag News Australia - Around the Traps - We have an Ag News section that has input from all around Australia and across all Ag sectors to keep our farmers up to date with what is happening nationally.

Technology - Robbie's leadership at REALM Group Australia has driven the development of a groundbreaking platform tailored for farmers. As CEO, he oversees a system that gives users full control over their listings, allowing them to sell through multiple channels directly from their mobile devices.

"REALM Group Australia is built by farmers for farmers," Robbie explains. The platform uniquely offers the choice of three auction platforms or a 'For Sales' online Platform, with seamless integration across five social media channels. "Our system is the only one that offers this level of choice" he adds.

In summary no one else in Australia has a system that can deliver all that REALM Group Australia has to offer in one system. Our Selling / Auctioning / Invoicing / Affiliate system is the only one of its kind in Australia and we continue to improve it every day.

Ease of use is a priority, with features like voice activation and automated services that handle everything from listing to invoicing. Once a sale is made, the system automatically generates invoices and receipts, simplifying bookkeeping for users.

This innovative approach streamlines the sales process and eliminates the need for manual record-keeping, embodying REALM Group Australia's commitment to making farming operations more efficient.

Many thanks to everyone for their continued support.
Cheers
The REALM Group Australia Team

OUR TEAM

HEAD OFFICE - VICTORIA

Robbie
                                McKenzie
Robbie McKenzie
Founder / Farmer / Pioneer
PH: 0413 700 988
Off: 0419 182 804
E: Robbiem@realmgroup.com.au
E: admin@realmgroup.com.au

QUEENSLAND OFFICE

Graham Eccles
Graham Eccles
Executive Auctioneer / Equip / Machinery
Toowoomba QLD

PH: 0419 652 925
Off: 07 4638 8800
E: Grahame@realmgroup.com.au

Anne Watkins
Anne Watkins
Head Office Administration
Wauchope NSW
PH: 0497 706 008
E: annew@realmgroup.com.au

Robbie
                                McKenzie
Grace Mancao
Administration - Social Media
PH: 0419 182 804
E: admin@realmgroup.com.au

VICTORIA

Raymond Cossar
Raymond Cossar
Farmer / Machinery
Cobram VIC
PH: 0458 791 114
E: raymondc@realmgroup.com.au
Campbell Jenkins
Campbell Jenkins
Farmer / Equipment / Livestock
Katunga VIC
PH: 0407 186 875
E: Camj@realmgroup.com.au
Liz Jenkins
Liz Jenkins
Farmer / Equipment / Livestock
Katunga VIC
PH: 0417 523 776
E: Lizj@realmgroup.com.au
Troy Gardiner
Troy Gardiner
Ex Farmer / Machinery
Whittlesea VIC
PH: 0413 336 562
E: Troyg@realmgroup.com.au

NORTHERN TERRITORY

Lyndon Cossar
Lyndon Cossar
Ex Farmer / Equip / Machinery
Malak NT
PH: 0427 536 001
E: Lyndonc@realmgroup.com.au
Dallas Cossar
Dallas Cossar
Ex farmer/ Equip / Livestock / Real Estate
Tivendale NT
PH: 0427 536 550
E: Dallasc@realmgroup.com.au

QUEENSLAND

Gary Quirk
Gary Quirk
Farmer / Equip / Machinery
Toowoomba QLD
PH: 0401 492 977
E: Garyq@realmgroup.com.au
Jacob Keats
Jacob Keats
Farmer / Livestock / Equip / Machinery
St George QLD
PH: 0477 702 597
E: JacobK@realmgroup.com.au

NEW SOUTH WALES

Dale McCleary
Dale McCleary
Farmer / Equip / Machinery
Griffith NSW
PH: 0474 230 633
E: Dalem@realmgroup.com.au
Travis Thompson
Travis Thompson
Farmer / Equip
Tocumwal NSW
PH: 0427 990 779
E: Travist@realmgroup.com.au

SOUTH AUSTRALIA

Rob Dingle
Rob Dingle
Ex Machinery Dealership Manager
McLaren Flat SA
PH: 0428 859 409
E: Robd@realmgroup.com.au

WESTERN AUSTRALIA

Shaun Worthington
Shaun Worthington
Ex Farmer / Mining / Transport
Port Hedland WA
PH: 0497 111 743
E: Shaunw@realmgroup.com.au

NEW ZEALAND

Richard Rowlands
Richard Rowlands
Ex Farmer / Machinery Dealership Manager
Hamilton, New Zealand
PH: +64 27 544 0260
E: Richardr@realmgroup.com.au

INDONESIA

Jacob Holmes
Jacob Holmes
Mechanical Engineering / Equipment
Jakarta – Indonesia
PH: +62 812 390 45004
E: Jacobh@realmgroup.com.au

Our Mission, Vision & Values

Mission

Mission

Our mission is to empower farmers and agricultural enthusiasts by providing a seamless and trusted platform for buying and selling farm equipment and products.

Vision

Vision

Our vision is to become the go-to destination for all farm-related needs, setting the standard for excellence in the farm stuff ecommerce industry.

Values

Values

We are driven by our commitment to quality, trust, innovation, and sustainability. We prioritize our customers, empower the farming community, and continually seek to make a positive global impact.

Why REALM Group Australia?

We are a trusted Australian company founded on the principles of honesty, integrity and discipline in servicing the needs of our agricultural and farming community

Wide Product Range

Wide Product Range
A vast selection of farm equipment, tools, etc. to all your farming needs.

Quality Assurance

Quality Assurance
We prioritize quality to ensure all items listed meet high standards.

Easy Buying & Selling

Easy Buying & Selling
Our user-friendly interface makes it simple to browse, buy, and sell farm items.

Verified Sellers

Verified Sellers
We verify the credentials of sellers on our platform to enhance your experience.

Convenient

Convenient
Shop or sell from the comfort of your home or farm.

UPCOMING AUCTIONS
Partners - Sponsors - Supporters
John Deere/Afgri Equipment
TMA
New Holland Agriculture
Wise Farm Equipment
AG Warehouse
Flinders Machinery
Oconnors
John Deere
Goldacres
Case
WHM Tractors
Dobmac Agriculture Machinery
Massey Ferguson
Engage
Krone
Auction Plus
Pay in time Finance
Vennings
Quicke
Agrowplow
Challenge Implements
Munro
Pottinger
Siluan
Plasmar
AG News Australia
airagri
Macka's
Stockshift
Skykelpie
Dealer Network Group
Traction AG
Larwoods AG Services
Class
NC Equipment
Wanneroo Agriculture Machinery
John Deere/Afgri Equipment
Greg Allan Farm Machinery
REN Machinery
Seratin Machinery
NQ Agricultural Services
Armour Group
John Deere/Moland Tractors
Katherine AG
Farmworld
Guidolin Agrimac
PFG Australia
Geronimo
Stag Machinery Group
Auction Plus
Pay in time Finance
Mcintosh & Sons
Farmtech
Delmade Pty Ltd
Challenge Implements
Agmaster
Simplicity Australia
Hustler
Dieci Australia
Ag News Australia
Seymour
Combine World
Our Cow
Dji Agriculture
Drone For Hire
Farmers Mate
REALM GROUP TEAM
Robbie McKenzie
Robbie McKenzie
Founder / Farmer / Pioneer
PH: 0413 700 988
Off: 0419 182 804
E: Robbiem@realmgroup.com.au
E: admin@realmgroup.com.au
Graham Eccles
Graham Eccles
Executive Auctioneer / Equip / Machinery
Toowoomba QLD

PH: 0419 652 925
Off: 07 4638 8800
E: Grahame@realmgroup.com.au
Anne Watkins
Anne Watkins
Head Office Administration
Wauchope NSW
PH: 0497 706 008
E: annew@realmgroup.com.au
Grace Mancao
Grace Mancao
Administration - Social Media
PH: 0419 182 804
E: admin@realmgroup.com.au
Raymond Cossar
Raymond Cossar
Farmer / Machinery
Cobram VIC
PH: 0458 791 114
E: raymondc@realmgroup.com.au
Campbell Jenkins
Campbell Jenkins
Farmer / Equipment / Livestock
Katunga VIC
PH: 0407 186 875
E: Camj@realmgroup.com.au
Liz Jenkins
Liz Jenkins
Farmer / Equipment / Livestock
Katunga VIC
PH: 0417 523 776
E: Lizj@realmgroup.com.au
Troy Gardiner
Troy Gardiner
Ex Farmer / Machinery
Whittlesea VIC
PH: 0413 336 562
E: Troyg@realmgroup.com.au
Lyndon Cossar
Lyndon Cossar
Ex Farmer / Equip / Machinery
Malak NT
PH: 0427 536 001
E: Lyndonc@realmgroup.com.au
Dallas Cossar
Dallas Cossar
Ex farmer/ Equip / Livestock / Real Estate
Tivendale NT
PH: 0427 536 550
E: Dallasc@realmgroup.com.au
Gary Quirk
Gary Quirk
Farmer / Equip / Machinery
Toowoomba QLD
PH: 0401 492 977
E: Garyq@realmgroup.com.au
Jacob Keats
Jacob Keats
Farmer / Livestock / Equip / Machinery
St George QLD
PH: 0477 702 597
E: JacobK@realmgroup.com.au
Dale McCleary
Dale McCleary
Farmer / Equip / Machinery
Griffith NSW
PH: 0474 230 633
E: Dalem@realmgroup.com.au
Travis Thompson
Travis Thompson
Farmer / Equip
Tocumwal NSW
PH: 0427 990 779
E: Travist@realmgroup.com.au
Rob Dingle
Rob Dingle
Ex Machinery Dealership Manager
McLaren Flat SA
PH: 0428 859 409
E: Robd@realmgroup.com.au
Shaun Worthington
Shaun Worthington
Ex Farmer / Mining / Transport
Port Hedland WA
PH: 0497 111 743
E: Shaunw@realmgroup.com.au
REALM Logo
Richard Rowlands
Ex Farmer / Machinery Dealership Manager
Hamilton, New Zealand
PH: +64 27 544 0260
E: Richardr@realmgroup.com.au
Jacob Holmes
Jacob Holmes
Mechanical Engineering / Equipment
Jakarta – Indonesia
PH: +62 812 390 45004
E: Jacobh@realmgroup.com.au
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